Elenco, quasi in ordine di importanza, tutti i fattori per una buona ottimizzazione SEO. Questo principalmente per spiegare i costi dei progetti SEO ai clienti, in modo che si capisca il lavoro che ci sta dietro. Un lavoro tutt'altro che da seo guru,ma da esperti analisti. 

# Page Authority (PA)
# Google +1's
# Unique cblocks Linking to the Page
# Unique IPs Linking to the Page
# Root Domains Linking to the Page
# Root Domains Linking to Page with Partial Match Anchor Text
# Subdomains Linking to the Page
# Root Domains Linking to Page with Exact Match Anchor Text
# Unique cblocks Followed Links to the Page
# Unique IPs with Followed Links to the Page
# Unique Domains with Followed Links to a Page
# External Links to the Page (included Followed And Nofollowed)
# Unique Domains with Followed Links to the Subdomain
# Subdomains with Followed Links to the Subdomain
# The MozRank of the Subdomain of the URL
# External Pages Linking to Page with Partial Match Anchor Text
# Root Domains Linking to the Subdomain
# Subdomains Linking to the Subdomain
# External Pages Linking to Page with Exact Match Anchor Text
# Sum of Facebook Shares, Likes, Comment
# Domain Authority (DA)
# Juice-Passing External Links to the Page
# Facebook Shares
# MozRank of External Links with Exact Match Anchor Text
# Subdomain MozTrust
# MozRank Passed by External Links with Partial Match Anchor Text
# Followed Linking Root Domains to the Domain
# Unique IPs with Followed Links to the Domain
# Cblock with Followed Links to the Domain
# Root Domains Linking to the Domain
# Unique IPs Linking to the Domain
# Unique cblocks Linking to the Domain
# MozRank of the Root Domain
# The Portion of the Pages's MozRank Coming From External Links
# Portion Subdomain MozRank From External Links
# MozTrust of the Root Domain
# External Links (Followed And Nofollowed) to the Subdomain
# Juice-Passing External Links to the Subdomain of the URL
# Portion of Root Domain MozRank from External Links
# Page MozTrust
# Total External Links to the Root Domain
# Juice-Passing External Links to the Domain
# Facebook Comments
# Facebook Likes
# MozRank Passed by all Links with Exact Match Anchor Text
# MozRank Passed by all Links with Partial Match Anchor Text
# Links (Juice-Passing Or Not, Internal Or External) to the Page
# Combined MozRank of all Pages on the Domain
# Combined MozRank of all Pages On The Subdomain
# Total Links (including Internal And Nofollow Links) to the Domain
# Followed Links (Both Internal And External) to the Domain
# Linking Pages to Page with Exact Match Anchor Text
# Total Links (including Internal And Nofollow) to the Subdomain
# Unique Subdomains with Followed Links to the Domain
# Juice-Passing Links (Internal Or External) to the Page
# Linking Pages to Page with Partial Match Anchor Text
# Root Domains Linking to Domain with Partial Match Anchor Text
# Page MozRank
# Links to the Sub-Domain in Last 30 Days
# Tweets From Topsy
# External Pages Linking to Domain with Partial Match Anchor Text
# Full Domain Mentions in the Last 30 Days
# Pages Linking to Domain with Partial Match Anchor Text
# Links in the Last 30 Days to the Root Domain
# Mentions in the Last 30 Days of the Domain Name in FWE
# Internal Pages Linking to Domain with Partial Match Anchor Text
# Exact Match Domain
# Links in the Last 30 Days to the URL in FWE
# Internal Links on Page
# Follow Links on Page
# Body Text Similarity to Keyword (Language Model)
# Links on Page
# Root Domains Linking to Domain with Exact Match Anchor Text
# External Linking Pages with Exact Match Anchor Text
# Keyword Usage in Title Tag
# Keyword Usage in H1
# Characters in the HTML Code
# Keyword Usage in Body Text
# MozRank Passed by all Internal Links with Partial Match Anchor Text
# Internal Pages Linking to Page with Partial Match Anchor Text
# Pages Linking to Domain with Exact Match Anchor Text
# MozRank Passed by all Internal Links with Exact Match Anchor Text
# Keyword Usage in Meta Description
# Internal Pages Linking to Page with Exact Match Anchor Text
# Characters in Body Copy
# Indexed Pages On The Site in The Last 30 Days in FWE
# H1 Similarity to Keyword (Language Model)
# Title Tag Similarity to Keyword (Language Model)
# Meta Description Similarity to Keyword (Language Model)
# No Follow Links on Page
# Img Tags
# Partial Matches in Domain Name
# External Nofollow Links on Page
# Internal Pages Linking to Domain with Exact Match Anchor Text
# Partial Matches in Full URL
# Internal Nofollow Links on Page
# External Links on Page
# Keyword Usage in H2 Tag
# URL Starts with 'www'
# URL Contains an Underscore
# H2 Similarity to Keyword (Language Model)
# Page Has Schema.org Markup
# URL Contains a Query (example.com/page?id=1)
# Page Has Google+ Publisher Markup
# Total Area of All Images on Page
# Page Has Open Graph Markup
# Page Has Twitter Card Markup
# Large Images (Greater Than Or Equal to 1024X768px)
# Folder Depth of URL (# of Trailing Slashes)
# Videos On Page
# Page Contains Google+ Authorship Markup
# Google Adsense Slots in The Page
# Domain has Numbers (example123.com)
# Hyphens in Domain Name ù
# Total Area of Adsense Slots on Page
# Characters in the Title
# URL Contains Hyphens
# Total Length of the Full Domain (www.subdomain.pld.com)
# URL Length in Characters
# Response Time of Page in Seconds

 (fonte SEOmoz)